• Customer Relationship Management (CRM)
• •Sales Force Automation (SFA)
• •Business Activity Monitoring (BAM)
• •Network monitoring of transaction flow
• •Telecommunication records
• •Call center analytics
• •General ledger accounting data

Organizations around the world are leveraging their information technology (IT) investments by integrating mapping and geographic information system (GIS) technology.

GIS provides essential information tools for many levels of society. As executives, you need the best tools to be able to

• Make informed decisions.

• Know where, when, why, and how to take action.

• Share your knowledge with others.

GIS allows us to view, understand, question, interpret, and visualize data in ways simply not possible in the rows and columns of a spreadsheet. Beautiful and interesting maps provide better decision making tools and analysis and make a difference in our world.